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4As is a non-stock, non-profit organization composed of various advertising agencies whose common objective is the promotion of and development of the advertising agency business in conjunction with the advertising industry's goals.

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News
January 27, 2021

At Minimal Capacity

“Kung may tao sa office… pakigalaw ang mouse.” It’s business as usual at Woo aka ‘Parang Normal Activity’. Join us on our haunted O.T…. Office Tour!

News
January 25, 2021

New Breed of Influencers Dominating the Online Space

Over the recent years, marketers and consumers alike have often obsessed over personalities or better known as influencers whose social media activity opened up room for discussion, inspiration, and affinity. The public’s regard for these influencers has definitely shifted over time–but perhaps no shift has been greater and more relevant than that which happened during […]

News
January 25, 2021

Feeding a Country under Lockdown

Tales of Grit and Agility Crisis situations can bring out either the best or the worst in an organization. This duality is what many companies in the Philippines faced when COVID-19 spread across the globe and reached local shores in early March 2020. The lockdown that was imposed on March 15 immediately disrupted business operations, […]

News
January 25, 2021

Supporting the recovery of Philippine tourism

When the COVID-19 pandemic hit, the increasingly bright spark of wanderlust was replaced by vigilance and caution, prompting Filipinos to postpone or outright cancel travel plans. Even leisure places closer to home, such as malls and parks, had to be closed for health and safety reasons. The pandemic put a halt to everyone’s travel plans […]

News
January 20, 2021

Feeding a Country under Lockdown

Tales of Grit and Agility Crisis situations can bring out either the best or the worst in an organization. This duality is what many companies in the Philippines faced when COVID-19 spread across the globe and reached local shores in early March 2020. The lockdown that was imposed on March 15 immediately disrupted business operations, […]

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